Postiz: an open-source social media scheduler with verified $350K+ MRR
After several failed startups, Nevo David pivoted a tiny open-source launch tool into Postiz, an AGPL social scheduler with a paid cloud. Stripe-verified revenue on TrustMRR shows how open source can be a distribution engine.
- Product
- Postiz
- Founder
- Nevo David
- Launched
- 2024
- Model
- Open-source self-hosted + paid cloud subscription
Published · 2 min read · 4 sources
- #open-source
- #social-media
- #scheduler
- #agents
- #trustmrr
- #pivot
- #distribution
Key takeaways
- TrustMRR (Stripe-verified, 2 Nov 2026): $351,828 MRR, 10,316 active subscriptions, $1.69M all-time revenue.
- Founder's account to Indie Hackers: after many failed startups and a pivot from Gitroom, Postiz reached $113K MRR in about two years.
- Open source from day one; the GitHub repo has 40,000+ stars. The free code is the marketing, the hosted cloud is the product.
What it is
Postiz schedules posts to 30+ social platforms and is leaning towards agentic use with AI assistants (Indie Hackers). The code is open source under the AGPL-3.0 license (GitHub); the paid cloud plans start at $29/month (TrustMRR).
Timeline
- Before Postiz: Nevo David had a string of failed startups, then worked as a growth marketer at the open-source startup Novu, helping it reach 30,000 GitHub stars (Indie Hackers).
- Gitroom: spent about six months on a SaaS for open-source launches, then pivoted because "the market was just too small" (Indie Hackers).
- Jul 2024: founding date listed on TrustMRR (TrustMRR).
- Jun 2026: Indie Hackers profile: $113K MRR and $1.3M ARR (Indie Hackers).
- 2 Nov 2026: TrustMRR shows $351,828 MRR, 10,316 active subscriptions and $1,685,420 in all-time revenue, verified with a Stripe API key (TrustMRR).
Why it worked
- Open source as distribution. David had already seen "the power of open source" at Novu, and Postiz has "been open source from day one" (Indie Hackers). The repo has more than 40,000 stars as of 2 Nov 2026 (GitHub).
- A big, boring market. Social scheduling has many paying users; his previous idea did not (Indie Hackers).
- Riding the agent wave. It now markets itself as an "agentic social media scheduler" for running social media with AI agents (TrustMRR).
- Marketing skills first. He deliberately took a growth-marketing job "to understand more about marketing" before building (Indie Hackers).
What to learn
- If the market is too small, pivot fast. Gitroom took about six months to rule out (Indie Hackers).
- Open source plus a hosted version works when most users would rather pay than self-host.
- Learn distribution as a skill, not an afterthought.
- Publish verifiable revenue: a public, verified number builds trust with buyers and press.
Risks and what didn't work
- Crowded category: TrustMRR also lists other social posting tools such as POST BRIDGE (TrustMRR).
- Anyone can self-host the code for free under the AGPL, so the paid cloud has to stay clearly better (GitHub).
- Revenue figures are from TrustMRR's Stripe connection and the founder's interview; the Indie Hackers numbers differ because they were taken at an earlier date.
- Depends on the APIs of the social networks it posts to, which can change terms at any time.
FAQ
Short answers drawn from the sections above.
What is Postiz?
Postiz schedules posts to 30+ social platforms and is leaning towards agentic use with AI assistants (Indie Hackers). The code is open source under the AGPL-3.0 license (GitHub); the paid cloud plans start at $29/month (TrustMRR).
Why did Postiz work?
- Open source as distribution. David had already seen "the power of open source" at Novu, and Postiz has "been open source from day one" (Indie Hackers). The repo has more than 40,000 stars as of 2 Nov 2026 (GitHub).
- A big, boring market. Social scheduling has many paying users; his previous idea did not (Indie Hackers).
- Riding the agent wave. It now markets itself as an "agentic social media scheduler" for running social media with AI agents (TrustMRR).
- Marketing skills first. He deliberately took a growth-marketing job "to understand more about marketing" before building (Indie Hackers).
What can indie builders learn from Postiz?
- If the market is too small, pivot fast. Gitroom took about six months to rule out (Indie Hackers).
- Open source plus a hosted version works when most users would rather pay than self-host.
- Learn distribution as a skill, not an afterthought.
- Publish verifiable revenue: a public, verified number builds trust with buyers and press.
What didn't work for Postiz, and what are the risks?
- Crowded category: TrustMRR also lists other social posting tools such as POST BRIDGE (TrustMRR).
- Anyone can self-host the code for free under the AGPL, so the paid cloud has to stay clearly better (GitHub).
- Revenue figures are from TrustMRR's Stripe connection and the founder's interview; the Indie Hackers numbers differ because they were taken at an earlier date.
- Depends on the APIs of the social networks it posts to, which can change terms at any time.
Sources
Every link cited above, in order of first use.
- 1.Indie Hackers (indiehackers.com)
- 2.GitHub (github.com)
- 3.TrustMRR (trustmrr.com)
- 4.TrustMRR (trustmrr.com)
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